On March 22, 2017 the MEPI Administrator attended the training session which was conducted by Nisaa FM in cooperation with Bank of Palestine and funded by MEPI through a local grant entitled “Aswaq “on marketing skills. Several Women Entrepreneurs from all over West Bank participated and were able to present their small business ideas and share their experiences. The idea behind this project is to build the Palestinian women’s capacities using a Radio station as a medium to promote women led businesses and products.
The project will include two phases; enhancing the marketing skills of 50 Palestinian women and increasing sales of their products through an advertising campaign on both the radio channel and social media.
